Paths to Utopia

Kings College, London

Branding and Publicity Material

Graphic Design, Branding

We created branding for an exhibition developed by King’s College London, exploring Utopian ideals in celebration of the 500th anniversary of Thomas Moore’s text. A selection of artworks, created through collaborations between artists and academics, were showcased in a series of spaces in the Inigo Rooms at Somerset House.

Inspired by an idea of a Utopian landscape, we created an installation out of metallic paper, and the branding was created with a bespoke typeface that created an illusion of movement.


Kings College





Robin Maggs