This exhibition charted the history and development of printmaking from the 1960’s to the present day and its response to the ever-changing notion of the “American Dream”. Prints taken from the museum’s extraordinary collection include work by Andy Warhol, Jasper Johns and Robert Rauschenberg.
We created a series of rooms, which gradually shifted in colour, scale and tone; and inserted controlled views between spaces to enable the viewer to look beyond and back, thereby adding a layer of spatial and temporal complexity. Our design subtly referenced 20th Century American iconography: turning billboard, filling station and neon into art wall, table case and introductory sign.
The British Museum
Philip Simpson Design
photography: Gareth Gardner