The American Dream: pop to the present
The British Museum
This temporary exhibition charts the history and development of printmaking from the 1960’s to the present day
Exhibition Design, Gallery Design, Selected










This exhibition charted the history and development of printmaking from the 1960’s to the present day and its response to the ever-changing notion of the “American Dream”. Prints taken from the museum’s extraordinary collection include work by Andy Warhol, Jasper Johns and Robert Rauschenberg.
We created a series of rooms, which gradually shifted in colour, scale and tone; and inserted controlled views between spaces to enable the viewer to look beyond and back, thereby adding a layer of spatial and temporal complexity. Our design subtly referenced 20th Century American iconography: turning billboard, filling station and neon into art wall, table case and introductory sign.
Client
The British Museum
Location
London, UK
Collaborators
Elbow Productions
Philip Simpson Design
DHA Design
photography: Gareth Gardner